I worked with Revlon and MacCann in the development of a new Global campaign for their deodorant Brand called Mitchum. The task included the planning and development of TV, Print, POS and digital assets for the brand. I also shooted several pieces of content for the social and digital channels. This campaign launched in USA, Canada, LATAM, UK, Australia and South Africa. Thanks to this campaign the brand was able to go back to growth in all the regions.